HONG KONG – Hewlett-Packard and Star have teamed up to launch a pan-regional reality television series to encourage creativity across Asia.
HP Space, an eight-episode show, will be broadcast from Singapore, bringing in talent from Southeast Asia, India, China, Taiwan and Korea. Contestants will be put on the spot every episode to brainstorm and work as teams to generate creative solutions.
Jonathan Ellis, Star’s senior vice-president, ad sales, said: “HP Space is a first-of-its-kind initiative, providing a platform for talented people across the region to unleash their creative energy.”
Interested candidates from the …

How I Learned To Quit The iPhone And Love Google Voice
No to iPhone
At the end of July I declared my intention to quit the iPhone and AT&T, port my mobile phone number to Google Voice and use any mobile device that I pleased (or lots of them at once) in the future. Like others, I will no longer blindly follow all things Apple. Today I’m pleased to report a status update on those efforts: complete. I am no longer a member of the Cult of iPhone.
Porting my phone number to …

A source with knowledge of the situation tells us that Dell is launching (or at least announcing) a mobile phone in China in the next day or two. We are trying to verify the information and gather more details on the hardware and operating system now.
Our sources on new hardware coming out of Asia tend to be spot on (we broke the news of the second and third generation Amazon Kindles, the launch of the Palm Pre and the existence of the second Palm WebOS phone and generally have good …

The new MacBook Pro family. High performance now comes in three sizes: 13-inch, 15-inch, and 17-inch.
The new MacBook Pro brings precision engineering and advanced technology to everyone.
4 things you need to know about MacBook Pro
1. Precision aluminum unibody enclosure. From one solid piece of aluminum comes a MacBook Pro that’s thin and light, beautifully streamlined, and durable.
2. Breakthrough long-lasting battery. Every new MacBook Pro features an advanced built-in battery that lasts up to 7 hours (8 hours on the 17-inch MacBook Pro) on a single charge.
3. Advanced graphics and brilliant …

Paramount Pictures is taking over Fandango’s iPhone-optimized site with a quiz and branding to promote its movie “G.I. Joe: The Rise of Cobra,” opening Aug. 7.
Movie ticket vendor Fandango has partnered with mobile advertising company Crisp Wireless to power Paramount’s G.I. Joe campaign. The mobile ad campaign targeting iPhone users features Fandango’s first mobile homepage takeover ad unit and directs fans to play the “Joe v. Cobra Challenge” for a chance to win $3,000.
“The challenge was how do you engage with the user in a contextually relevant way and a …

Pepsi courts youth demographic with 2D bar codesPepsiCo Inc. is using mobile advertising and content distributed via 2D bar codes to engage with its target audience of 18-24-year-olds and promote its Pepsi Max brand.
To spread the “Pepsi Max Kicks” campaign virally, Pepsi offered consumers mobile content that they can share with their friends, including a picture of British television personality and model Kelly Brook delivered to their mobile phones via quick-response 2D bar codes, or QR codes. The QR codes appeared on 400 million cans and bottles of Pepsi across …

Google Local Business Center now Open

Free listing, Free updates, Free insights

While doing some research, I stumbled across the following paragraph from a restaurant marketing site:
Say you’re a restaurant.  People with these devices can now be driving home from work and open an app that shows local restaurants…choose from a list…. get ratings and reviews… click the link to your site… look at the menu and photos….see that your restaurant is what they’re looking for and tap to make a reservation… all in mere moments from their phone.
Amazing times we’re in.  Make sure your site is ready.
Now the big news in …

In an attempt to give everyone access to the world’s information, Google is launching a series of SMS-based services aimed at the African market.
It has always been Google’s mission to simplify the way people seek knowledge and information, but while countries like the UK and the USA have succumbed to its charms, states with limited internet access have hindered this mission in a global context.
Africa is a classic example of this problem. According to Internet World Stats, there were around 54 million internet users in Africa in December 2008 – …

TheTMSway opens officially its mobile marketing platform to the public at the 2009 New York Venture Summit
About TheTMSway Ltd
TheTMSway (www.theTMSway.com) is a Hong Kong based company which provides a platform to develop, monetize and promote mobile business. TheTMSway connects Advertisers and Media (and soon merchants) to consumers using the Mobile Medium as a bridge to engage in conversation and deliver personal content (marketing or payment). In complement to its self-service platform “www.TMSfactory.com”, “TheTMSway” provides premium services for Media and Ad agencies. Mobile portfolio “http://m.thetmsway.com/portfolio.php”
TMSFactory brings …