The mobile advertising spend in New Zealand is reported at about $632,000 according to Interactive Advertising Bureau (IAB) and PwC. The said figure was largely attributed by the increasing number of Smartphone penetration that now accounts 30% of the entire handset usage in the region.
Accordingly, the mobile platform is said to open more positive opportunities in connecting with “on the go” consumers. PwC said New Zealand will follow the international trend of mobile online advertising spend as the population of Smartphone and tablet users continue to grow.
The variety of platforms and …

Mobile marketing is expected to penetrate in the Philippines with Filipinos now getting matured and responsive to mobile browsing. The latest data from Yahoo Index Net 2011 revealed 57% of women and 43% of men getting accustomed into mobile browsing. The report suggested a better indication to brands and advertisers in the region to embrace seriously into mobile advertising tactic. Telecom industry and technology providers, on other hand, are seen to become active players in the Philippine advertising scene.

TheTMSway announces today the release of an updated version of TMS Factory, the world’s one stop Mobile Marketing & Commerce shop for local business – TheTMSway.com

“The goal is to help local businesses adopt into a technical-free mobile initiative where their focus will be managing and optimizing their campaigns. They provide them with ‘user-friendly’ tools to take control of all their needs in their mobile campaigns”, says Frederick Saurat, co-founder of TheTMSway.
It also provides a new and easy way to access directly to a mobile offer via a …

T-Mobile USA, Inc. is pleased to announce the upcoming availability of the Samsung Galaxy S™ II at T-Mobile this fall. Featuring a brilliant 4.52-inch Super AMOLED Plus touch screen – one of the largest screens available on a Galaxy S II device – T-Mobile’s Galaxy S II promises to keep customers entertained and connected while on the go. We look forward to sharing more information in the coming weeks.
Source T Mobile

MICHAEL EGGER/STAFF
Both startup companies and grocery stores have launched smartphone applications and mobile websites that help consumers find food savings.
TAMPA –Will grocery shoppers casually scan a jar of peanut butter with their smartphone to find an online coupon?
Or will they use their smartphones to organize a strict shopping list and avoid splurging on impulse purchases?
Those are suddenly billion-dollar questions in the grocery industry.
The opportunity to do something — anything — that combines the raging fad of couponing with Americans’ love of cellphones has quickly triggered a …

A MASSIVE 8.8-magnitude earthquake has shaken Japan, unleashing a powerful tsunami that sent ships crashing into the shore and carried cars through the streets of coastal towns.
Multiple injuries, but no immediate deaths, were reported from the Pacific coastal area of Miyagi on the main Honshu island, police said according to media, and TV footage showed widespread flooding in the area.
The quake hit in the early afternoon, also strongly shaking buildings in greater Tokyo, the world’s largest urban area with 30 million people.
At least six fires were reported in Tokyo, where …

Who is the Top Billionaires in the World? See the list below
No. 1 Carlos Slim Helú & family
Net Worth: $74 billion
Source: Telecom
Citizenship: Mexico
The world’s richest person for a second year in a row, the Mexican telecom mogul is also the year’s biggest gainer, having added $20.5 billion to his fortune and widened the gap between him and No. 2, Microsoft cofounder Bill Gates, to $18 billion. A 19% rise in the Mexican stock market, a stronger peso, and successful mining and real estate spinoffs from conglomerate Grupo Carso all contributed …

CBS asked:

Apple Inc's Phil Schiller shows John Blackstone the many features of the iphone. Apple's latest product will go on sale this June.

CBSNewsOnline asked:

Apple Inc.'s Phil Schiller shows John Blackstone the many features of the iphone. Apple's latest product will go on sale this June. (cbsnews.com)

30 Predictions for the Future of Twitter

I recently gave a short talk at Jeff Pulver’s 140conf in Los Angeles and since I did not have enough time and some of you were interested I put together this video with the 30 predictions.
source: tech